Paulina is a software developer and a serial entrepreneur. 2 years of selling on Amazon and 2 years of running a profit dashboard for Amazon sellers gave her an in-depth understanding of what makes a business profitable.

Paulina’s talks are always full of actionable tips, walkthroughs with screenshots and step by step instructions. She believes that most people enjoy clear visual action items, with useful takeaways they can immediately apply to their business. Her favourite topics are cost optimization and pricing strategies. She is the founder of Shopkeeper (formerly AMZPing) – a business dashboard for Amazon sellers. Paulina first created this app for personal use, but it quickly became apparent that it could be very useful to other sellers, so she opened it up to the public