Nick Katz, known as “The Japan Guy,” is a 7-figure Amazon seller and a leading authority on Japan’s e-commerce landscape. With over 25 years of retail experience in Japan, he serves as CEO of two companies, founded in 2017, that excel in selling on Amazon and Rakuten while also managing wholesale distribution to major Japanese retail chains. Through his agency, Nick empowers international brands to succeed in Japan’s competitive market with tailored strategies for marketplace expansion, product development, and online marketing. Fluent in Japanese (JLPT Level 1) and deeply attuned to cultural nuances, he delivers measurable results, making him a trusted partner for brands navigating Japan’s dynamic retail environment.